About Us

Hi, yall! 

I'm Madison Simpson, and I am so honored to introduce myself as the new owner of Grace and James Kids.

My husband, Lee, and I live in Athens, Georgia, with our two daughters, Brett and Wesley Ann. My love for children’s clothing and design began long before I became a mother. My Momma and Nana are both talented seamstresses who made my outfits for special occasions, created every Halloween costume, and altered countless dance costumes along the way. Now, they do the same for my daughters—even making their special coming-home-from-the-hospital dresses.

From sewing and monogramming to quilting, they have always been willing to take a chance on every creative idea I dream up. It is incredibly special to now have them beside me as I develop new ideas and designs for Grace and James Kids. Much like Georgia Anne and Mary Agnes, so much of what I create will be inspired by the classic, custom Southern pieces my Momma and Nana lovingly made for me.

As a mother and aunt, I have always loved creating coordinating moments for my daughters, nieces, and nephews. Bringing girls and boys together in thoughtfully styled pieces has made so many family occasions and everyday memories feel even more special.

When the opportunity to become part of the Grace and James Kids family arose, I immediately recognized how closely my values aligned with those of Georgia Anne and Mary Agnes. I am incredibly grateful for this beautiful brand and the loyal community they have built over the past ten years. It is a privilege to carry their legacy forward while thoughtfully leading Grace and James Kids into its next chapter.

I am thankful for the doors God has opened and for the opportunity to be a steward of the talents He has given me. Most of all, I look forward to meeting each of you and continuing to create collections that celebrate childhood beautifully.

The Collection

Grace and James Kids has grown a family of customers who have come to rely on us for all things children. Our aim is to be the best friend you come to again and again for help dressing your little ones.

Grace and James Kids is for the Momma who takes pride in her well-dressed children but doesn’t fret when a blue popsicle drips down the front of an outfit. The Grace and James Kids Momma knows that clothes are meant to be worn and enjoyed! It is our honor to design collections that make both Momma and her children excited to get dressed each day.

At Grace and James Kids, you’ll find a curated collection of custom designs created especially for your little ones. Our skilled artists create hand-painted prints that make each design one of a kind. You’ll find classic silhouettes for children in sizes 3M–10Y. Our custom items—including embroidery, knit sweaters and toboggans, and hair accessories—are made to order by artisans around the world.

As a busy mother, I know how important it is to have a one-stop shop for all things children. At Grace and James Kids, you’ll be able to find the perfect outfit for every child in your family. We’ve got ya covered, Momma!

You’ll also find Grace and James Kids clothing in retail stores around the country!

We are proud to work with women-owned businesses. Our seamstresses, embroiderers, shipping team, and customer service team are all women.

Do Good. Be a Blessing.

At Grace and James Kids, we believe that “to whom much is given, much is required” (Luke 12:48). We are honored to partner with organizations that focus on supporting women and children.

Each year, we are able to fully fund the tuition of a student at Downtown Academy in Athens, Georgia. We also sponsor the Forrest Spence Fund’s annual 5K, which raises money to assist with the non-medical needs of critically or chronically ill children and their families throughout the Mid-South.

Through special Grace and James Kids collection releases, we have also been able to donate a portion of the proceeds directly to Extra Special People, an organization that creates transformative experiences for people with disabilities and their families while changing communities for the better.

We are passionate about using Grace and James Kids to bless others. Thank you for being part of these blessings!

Welcome to the Grace and James Kids family!

xo,
Madison Simpson